Today the luxury tweed designer Eloise Grey launches her first ever menswear range, The Somerset Maughan Collection. Lucky for us, Eloise has given our lovely Sustain Your Style readers an exclusive first look at Eloise Grey's Menswear photo shoot, and shares her thoughts and inspiration behind her label's latest tailored collection.

Two seasons ago at London Fashion Week, we excitedly put forward the idea to Eloise Grey that she venture into menswear. Tweed, afterall, is beautifully unisex, and Grey certainly knows how to achieve an incredibly polished look with her tailoring. At the time Eloise said with a chuckle "You're not the only one who's said that! I've also discovered a lot of men buying for their partners are also in love with our Tweed". And so the idea took hold, because faster than you can say organic tweed, Eloise Grey has unveiled her first ever Menswear collection, and we predict to the delight for all discerning gents.

Click to read more ...